The right additive cannot always be selected from a product name alone. Many customers need technical discussion first.
— LANDU Technical Support
Our Commitment
Technical Support Connected to Real Formulation Needs
At Shandong Landu New Material Co., Ltd., we support technical inquiries for our daily chemical additive portfolio — HPMC, HEMC / MHEC, HEC, CMC, and Toothpaste Rheology Additives. This page helps customers understand what support is available, how to reach our team, and how to prepare for a more efficient technical discussion.
Support Scope
What You Can Ask About
From early-stage product selection through to documentation requests — here is the full scope of technical topics you can discuss with our team.
Product Selection
Not sure which product family fits? We help you compare relevant options across HPMC, HEC, CMC, and more.
Application Matching
Know your application but not the right additive direction? We connect your end-use system to the most suitable product path.
Grade Recommendation
Already in one product family? We narrow down suitable grade directions based on viscosity, texture, and performance goals.
Core Technical Service
Formulation Direction
If your project is still in development, we support technical discussion around viscosity, stability, texture, and rheology — helping you build a clearer formulation path before committing to a specific grade.
Documentation Support
Technical Documents
LANDU can provide product documentation including TDS, SDS, and COA — essential for technical evaluation, internal review, and regulatory communication before purchasing decisions.
Application Coverage
Applications We Support
Technical inquiries can be made for all application sectors shown on this website — especially useful for formulators, product developers, and purchasing teams who already know their application but need clearer technical direction.
Home Care
Home Care
Personal Care
Personal Care
Oral Care
Oral Care
Product Scope
Products You Can Inquire About
Technical communication is available for all main product categories on this website. If you are unsure which product is more suitable for your formula, this is the right place to begin.
HPMC
Hydroxypropyl Methyl Cellulose
HEMC / MHEC
Hydroxyethyl Methyl Cellulose
HEC
Hydroxyethyl Cellulose
CMC
Carboxymethyl Cellulose
NCC / NC
Nano / Nanocrystalline Cellulose
MCC / MC
Microcrystalline Cellulose
L-HPC / PC
Low-Substituted Hydroxypropyl Cellulose
Product Families
8 Product Categories Available
Technical Support Areas
What Our Technical Support Includes
LANDU's official service pages describe technical support applied specifically to daily chemical additives and their end-use systems.
Technical Consultation
Direct discussion on product selection, application fit, and formulation direction
Customization
Product and grade customization support for specific formulation requirements
Free Samples
Sample support for evaluation before commercial order commitment
Document Support
TDS, SDS, and COA available for technical evaluation and regulatory review
Testing Support
Guidance on testing approaches and performance evaluation for your formulation
Formulation Development
Support for early-stage development projects with direction on product fit and performance
Support Areas
6 Service Categories
Direct Contact Channels
Detailed Technical Communication
Best if you need to explain your project in detail, request TDS / SDS / COA, or need technical recommendations in written form.
Send EmailUrgent or Direct Discussion
Phone
Best if your technical discussion is urgent, you want to speak directly with the team, or your inquiry is easier to explain verbally.
Call NowFast International Follow-Up
Best if you prefer faster international communication, need quick follow-up, or want an easy channel for ongoing project discussion.
Open WhatsApp
Before You Reach Out
What Information to Prepare
To help us respond more efficiently, it is helpful to include technical context in your message. Not all fields are required — share what you have and our team will follow up for the rest.
Target Application — home care, personal care, or oral care; specific product type such as laundry detergent, shampoo, or toothpaste
Product Category You Are Evaluating — HPMC, HEC, CMC, or Toothpaste Rheology Additives; specific grade if already known
Desired Viscosity or Texture Direction — target viscosity range, paste body requirements, or flow behavior goals
Formulation Type — liquid, gel, paste, powder, or other system structure relevant to the additive function
Performance Issue or Development Target — stability, suspension, moisture retention, shear-thinning, or other specific formulation priorities
Required Quantity — sample evaluation, trial order, or commercial volume if known at this stage
Destination Market — country or region, if relevant for regulatory or documentation discussion
Right Place, Right Time
When to Use This Page
This page is the right choice in the following situations. If your main purpose is pricing only, the Request a Quote page may be a better starting point.
You know the application but not the right additive
Start here — describe your end-use system and we help identify the most suitable product direction.
You need help comparing product families
We can walk through the differences between HPMC, HEC, CMC, and other options relevant to your application.
You want a more suitable grade direction
Already in one product family? We help narrow down grade options based on viscosity, texture, and performance needs.
You need technical documentation before testing
Request TDS, SDS, or COA to support internal evaluation and regulatory review before purchasing.
You want to discuss formulation concerns before ordering
Use this page to open a technical conversation before committing to a sample or commercial order.
If your main purpose is pricing only, the Request a Quote page may be the better starting point. If your need is general business communication, the Contact Us page is more suitable.
The Value of Technical Inquiry
Why Technical Inquiry Matters
A strong technical inquiry process helps customers move faster and more confidently — from product interest to formulation clarity.
Reduce Unnecessary Trial-and-ErrorStarting with the right product direction avoids wasted testing cycles and formulation rework.
Improve Product-Selection EfficiencyConnecting your application to the right additive family before testing saves time and resources at every stage.
Shorten Formulation Screening TimeGrade recommendations based on your specific performance targets reduce the number of iterations needed.
Support Internal Technical CommunicationTDS, SDS, and COA documents help your team align internally before purchasing decisions are made.
Move Into Sampling with Better ClarityTechnical discussion before sampling means you start testing with a more focused and relevant product direction.
Quick Answers
Frequently Asked Questions
Clear · Fast · Useful
A More Direct Route to Technical Guidance
Our Technical Inquiry page is designed to make technical communication clearer, faster, and more useful for customers working with daily chemical additives. Instead of relying on a form, this page gives customers a more direct route to product guidance, formulation discussion, and documentation support through email, phone, or WhatsApp.
If you are developing products for home care, personal care, or oral care systems and need help with selection, application fit, or formulation direction, this page is the right place to begin a focused technical conversation with our team.
Ready to Begin?
Need Technical Guidance for Your Daily Chemical Project?
Contact our team directly for product recommendations, technical support, and document requests.
Shandong Landu New Material Co., Ltd. · Jinan City, Shandong, China · landercoll.com · landu-china.com